Lake Country Wine

Table wine line has something for everyone
Early entry into box category

Simple color and visual cues

Labels with simple color cues help segment for quick recognition.

Leveraging visual cues from their bottle counterparts ease transition from bottle to box and resulting higher profits.

 
Bausch & Lomb Contact Lens Products
Bausch & Lomb Contact Lens Products
One master brand, many great products
Tipping Point Brewery
Tipping Point Brewery
Character from characters
Wegmans Trenditions
Wegmans Trenditions
Premium private label
LaserMax Counter Display
LaserMax Counter Display
From receiving dock to cash register cha-ching in no time
Bausch & Lomb PureVision
Bausch & Lomb PureVision
Breakthrough design for a breakthrough product
Lake Country Wine
Lake Country Wine
Simple color and visual cues
Revere Cookware
Revere Cookware
Revitalize without reshooting
Honeywell Air Purifiers
Honeywell Air Purifiers
A breath of fresh air
Vicks Vaporizers
Vicks Vaporizers
Clarify segmentation, ease selection and purchase
Kodak EasyShare Cameras
Kodak EasyShare Cameras
It isn't always Easy to Share
Upstate Farms
Upstate Farms
Even a commodity can be positioned, with a little Forward Thinking
Kodak One-Time-Use Cameras
Kodak One-Time-Use Cameras
Bountiful harvests are good
Kodak Memory Cards
Kodak Memory Cards
It's what's inside that counts
Pyrex Bakeware
Pyrex Bakeware
Mouth-watering line extension
 
 
 
Brand Development by Design