Kodak Play Cameras

Kodak Play Names

Play with it

When Kodak came out with their line of hand held digital video cameras, they asked their customers to name it. Thousands upon thousands of entries were submitted, but "Play" communicated everything the product stood for.

 
Red House Partners
Red House Partners
Linking to the past, presenting the future
Upstate Farms Naming
Upstate Farms Naming
Aspiring to something more
Kodak Picture Paper Naming
Kodak Picture Paper Naming
Make it yours. Make it clear.
Expotential
Expotential
Simple strokes for visual impact
Party In A Box
Party In A Box
Using identity to breathe new life into a tired brand
AMI Doduco
AMI Doduco
The best of both worlds
Kodak MarketMover
Kodak MarketMover
Moving markets and more
UNYTE
UNYTE
Even acronyms can work harder
Kodak Perfect Touch
Kodak Perfect Touch
Sometimes you need a gentle touch
Wegmans Trenditions
Wegmans Trenditions
Premium private label
Getinge
Getinge
Great design supports your business objectives
Interplak Power Toothbrush
Interplak Power Toothbrush
Design that proves the competition is obsolete
KG Connections
KG Connections
Looking the part
Image Link
Image Link
How much can you say with a symbol?
Restora Naming
Restora Naming
Creating a portfolio
Bridal Keepsafe
Bridal Keepsafe
Clever and clear
Bank of America Accolades
Bank of America Accolades
Naming in an extremely cluttered category
 
 
 
Brand Development by Design